CUED-In is a mobile app and web-based platform seeking to help high school students make informed, career-focused decisions about their futures. By bringing together all the key players that drive decision making about careers and education after high school, students, parents, teachers, and counselors can come together with colleges and universities, technical schools, and local businesses. From career tests and checklists for college applications to local scholarship and job/internship opportunities, CUED-In connects students to their communities.
CUED-In was founded in 2015, but as they have grown, they found the need for some professional marketing collateral to promote their services. I discussed with CUED-In leadership their needs and their established brand.
I worked with CUED-In to design a variety of projects including business cards and letterhead, as well as a trifold brochure and handouts explaining their “career circle.” They also needed a pitch deck Powerpoint presentation designed as they seek partners to help their organization grow even further. I also provided content editing for the written brochure content.
All of my designs incorporate their brand color palette and fonts, as well as on-brand icons and stock images.